The Challenge
As Enterprise Marketing Automation Specialists, we work closely with marketing teams facing complex DotDigital implementation and integration challenges across regions, platforms, and stakeholders. Success hinges on having a unified strategy across all departments to streamline campaign delivery and reporting.
In this case, the client had limited familiarity with DotDigital as an enterprise tool. While they understood email marketing basics, their team needed expert support to align DotDigital with broader business objectives and departmental KPIs.
Our Clients Faced a Few Challenges:
- The client’s team lacked clarity on how to deploy DotDigital across their multi-brand ecosystem.
- They needed help consolidating customer data from signups, carts, checkouts, and CRM into a centralised strategy.
- Trigger-based automations were missing for key customer journeys (welcome, abandon cart, post-purchase, etc.).
- They struggled to maintain consistency in messaging across regional teams and campaigns.
- ROI from previous efforts was unclear due to scattered reporting and disconnected campaign flows.
- Stakeholders wanted to increase engagement relevance through advanced segmentation and dynamic content.
- Our DotDigital specialists audited their current setup, identified operational gaps, and tailored a custom cross-team automation framework—bringing structure, clarity, and measurable uplift.
The Solution
Enterprise marketing teams often struggle with siloed workflows when using DotDigital at scale. We stepped in with strategic integrations and automation frameworks that unify campaign delivery, segmentation, and reporting across teams.
Our Experts brought in some great solutions to meet client expectations:
- Implemented enterprise-grade DotDigital integrations across key business units and regions.
- Created advanced segments for wishlists, signups, cart activity, checkouts, purchase history, and lifecycle triggers.
- Mapped out a multi-step automation workflow for each key user journey across brands and locations.
- Delivered dynamic content personalisation based on audience behaviour, improving brand consistency and trust.
- Developed high-impact nurture campaigns that boosted engagement and retention metrics significantly.
- Enabled data-driven targeting by surfacing key customer insights and syncing them across sales and marketing teams.
- Teams reported up to 760% increase in ROI through coordinated, data-backed automation across departments.
Enterprise-Grade DotDigital Services Your Teams Can’t Afford to Miss
As a strategic partner for enterprises, we understand how important it is to deliver tailored email experiences at scale. Every segment of your audience expects relevance and timing. And your marketing teams need the tools and support to deliver. Our DotDigital experts help you drive engagement, unify data, and improve campaign performance across departments.
- Behaviour-Based Email Personalization
- Enterprise-Grade Automation Campaigns
- Team-Wide DotDigital Support & Training
- Multi-Brand Template Customisation
- Customer Insights & Reporting Dashboards
- CRM & Platform Integration Management
Hire DotDigital Virtual Assistant Team
Campaign Management VA
Plan, launch, and monitor DotDigital email and SMS campaigns. Our VAs assist your marketing team with scheduling, A/B testing, performance tracking, and reporting for optimized outreach.
Automation Workflow VA
Get help designing and updating automation programs such as welcome series, abandoned cart reminders, and re-engagement flows. VAs manage triggers, logic paths, and testing to keep flows running smoothly.
Audience Segmentation VA
Support your CRM and marketing teams with advanced segmentation setup based on user behavior, purchase history, and engagement levels, ensuring hyper-targeted communications through DotDigital.
Integration & Data Sync VA
Ensure seamless integration of DotDigital with platforms like Magento, Shopify, or Salesforce. Our VAs support syncing product data, customer activity, and transactional events to fuel smarter campaigns.
What Our Clients Say
Ridvan
I liked EcomVa because they had good operating procedure of whether it's about VA, VA's Manager and then there's my account manager, and also Alpesh, Thanks a lot!
Marla Hamilton
My experience with the staff at Elsner has been truly wonderful! They are VERY good at following tasks and always keeping their clients up to date on their work for growing my e-commerce business...they...
Krysta Ryan
We switched to Elsner in early 2021. We were seeking a Magento support partner with excellent communication and transparency, with the ability to scale the resources on our account as our needs changed. We...
Zack Benson
First off would like to say how honoured I am to work with this team they have been nothing short of incredible. Very hands-on teamwork ethic everyone is willing to learn and great communication...
Khaled
I would like to thank you for all your hard work since the start of our partnership. You have been an essential component to the success of many of the BIM/Elsner projects. Ani is...
Arthur
Thank you so much for your support in developing the Facebook conversion API for our business page. I express my thank to Ms Ashwini her perseverance and patience with us. I also thank Mr...
Carolina Blanco
I would like to give many thanks to all eComva team, in special to Aniruddha, which was always prompt to help with all of our projects since the beginning. I appreciate all of her...
Malcolm Edwards
"I am so grateful to have the ecomva Team working with me on my project. The entire teams work is impeccable. I could not have hoped to have found a better partner to help...
Laur S.
"I have had a great overall experience. I really like these team and I like how quick they resolve all issues."
Grant Evans
“I have had the pleasure to work with eComva on a number of occasions. They have proved to be a very reliable manager and have always delivered work with a high quality, on time...
Frequently Asked Questions
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What is DotDigital Enterprise Automation?
DotDigital Enterprise Automation is all about using DotDigital’s platform to streamline how mid to large businesses manage email campaigns, customer journeys, CRM data, and marketing workflows. It helps teams save time, reduce manual work, and improve customer engagement with smart, automated actions.
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What are the main benefits of DotDigital Automation for teams and enterprises?
DotDigital helps marketing teams and enterprise businesses:
- Send personalized emails based on customer behaviour
- Automate campaigns across multiple channels
- Improve ROI through data-driven segmentation
- Connect with CRMs and eCommerce platforms for smooth data sync
- Reduce manual marketing tasks with automation flows
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What are the top features of DotDigital Enterprise Automation?
Some standout features include:
- Advanced email and SMS automation
- Multi-channel campaign flows
- Seamless CRM & eCommerce integrations (e.g. Shopify, Magento, Salesforce)
- Segmentation and behavioral targeting
- Real-time reporting and insights
These tools help teams run smarter marketing with less effort.
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How do I choose the right DotDigital Virtual Assistant for enterprise use?
Pick a DotDigital VA who:
- Understand enterprise-level automation and workflows
- Have experience with CRM and eCommerce platform integrations
- Be able to build and manage automated campaigns at scale
- Offer reporting and optimisation support
- Work closely with your internal team to align on goals
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What’s the process for hiring a DotDigital Virtual Assistant?
- Define your needs (automation, campaigns, CRM sync, etc.)
- Check for DotDigital platform experience (especially integrations & workflows)
- Shortlist VAs with enterprise marketing experience
- Run interviews or test tasks
- Onboard and align them with your team’s goals and tools
Powering Success with Premium Tools
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