How to create Google Merchant Account

A merchant account will act as a bridge between your customers and businesses. It is similar to a bank account that enables the business to accept debit or credit card payments. Having a stable, secure, and feature-rich platform will directly impact the sales and growth of the business. To create a Google Merchant account, follow these steps:

• Go to the Google Merchant Center website: https://merchants.google.com/
• Click on “Get started for free” to create a new account.
• Sign in using your Google account or create a new one if you don’t have one.
• Select the country where your business is located.
• Enter your business information, including your business name, website URL, and contact details.
• Choose the currency you want to use for your product listings.
• Read and accept the terms and conditions.
• Verify your website by adding a verification code or uploading an HTML file to your website.
• Set up your product feed by uploading a product data feed file or linking to your e-commerce platform.
• Review and publish your product listings.

Once you have completed these steps, your Google Merchant account will be set up and you can start advertising your products on Google Shopping. A merchant is responsible to decide the customer journey by giving them the flexibility to complete purchases in multiple methods. Once the business starts to grow it is important to monitor all the actions and transactions held in the business.