WikiHow to set Image alt text

How to set Image alt text

May 17, 2023

Setting image alt text is an essential part of optimizing images for web accessibility and search engine optimization (SEO). Alt text, also known as alternative text or alt tags, is a concise description of an image’s content. It is displayed when the image cannot be loaded or is being accessed by screen readers for visually impaired users. Here’s how you can set image alt text:

HTML Method:

In HTML, you can set the alt text attribute for an image using the alt attribute within the img tag. For example:

<img src=”image.jpg” alt=”Descriptive alt text here”>

Replace “Descriptive alt text here” with a clear and concise description of the image. Ideally, the alt text should convey the image’s purpose or the information it conveys.

Content Management Systems (CMS):

If you are using a content management system like WordPress or Drupal, you can set alt text when adding or editing an image within the CMS’s media library. Look for an option like “Alternative Text” or “Alt Text” and provide a descriptive text there.

SEO Best Practices:

When setting alt text, keep the following best practices in mind:

Be descriptive: Clearly describe the image’s content or purpose in a concise manner.

Keep it relevant: The alt text should be directly related to the image and its context within the content. 

Avoid keyword stuffing: While it’s important for SEO, don’t cram excessive keywords into the alt text. Instead, focus on providing meaningful descriptions. 

Use meaningful file names: Additionally, it’s beneficial to give your image files descriptive names that are relevant to the image’s content.

Remember, alt text is primarily meant to improve accessibility for visually impaired users. By providing accurate and meaningful descriptions, you can make your content more inclusive and improve its overall quality.

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